Business Teams & Analysts

Data Literacy & Analytical Thinking

Making decisions with data, essential statistics, asking the right questions and interpreting results correctly.

  • 2 days
  • Business units, analysts, specialists
  • On-site or online
  • Certificate of attendance

What you will learn

  • Ask the right questions of data and make data-driven decisions
  • Apply core statistical concepts to business problems
  • Read charts and reports correctly and spot misleading ones
  • Distinguish correlation from causation

Course content

  1. Data-driven decision making and asking the right question
  2. Essential statistics: averages, distributions, variability, sampling
  3. Data visualisation and misleading charts
  4. Correlation, causation and A/B testing
  5. Case study: analysis with your own data

Who should attend

  • Business unit staff
  • Managers and team leads
  • Reporting and planning teams

Prerequisites

Basic Excel skills are sufficient.

Course content is tailored to your organisation's needs. All programmes can be delivered on-site at your premises or online. Participants who complete a programme receive a certificate of attendance.

Frequently Asked Questions

Do we need statistics knowledge?

No. Basic Excel skills are enough; statistical concepts are explained through business examples.

Can we work with our own data?

Yes. Anonymised or sample data from your organisation can be used for the case studies.

How does this relate to AI?

Interpreting AI output correctly and making data-driven decisions are the foundation of getting value from AI. The training strengthens that foundation.

Who benefits most?

Business unit staff, managers, and reporting or planning teams.

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